As a creative agency, we’re always busy making sureÂ our clients get the best possible solution, whether that be a brochure design, website project or a whole re-brand. Sometimes this doesn’t always get replicated on in-house projects, most oftenÂ the agency’s website.
For an agency offering digital work as a service to our clients, it’s very important that our own website showcases our skills and expertise in all areas of the business and our previous website wasn’t doing that to the level the agency deserves.
When I started working here at Fogg Associates, the agency was already in the process of looking to update the website with a much more modern offering, one that reflects what we do and how we do it. I was given the challenge to look at the designs and pitch a new direction to the team.
Being mindful of the agency’s recognisable brand, I started by working out what the site needed to achieve in terms of content and built on that with the intention of creating something freshÂ and user friendly.